If you are involved in the New York startup community this is a must read book. Brad Feld reviews Alessandro Piol’s “Tech and The City”. Brad and Alessandro joined us for Meet The Innovators on April 16 at the Apple Store in SoHo (podcast available soon). And be sure to read Alessandro’s Tech and the City blog.

Looking to attract the interest of big brands? Rachel Weiss, VP of Digital Strategy at L’Oreal USA has some tips on how to pitch your idea.

In case you missed it –

Marc Andreessen, co-founder and general partner of Andreessen Horowitz, leaned in and delivered a keynote speech at the she++ conference over the weekend. Yahoo CEO Marissa Mayer finally spoke out about Yahoo’s work from home policy. Fab announced it is pivoting again.

May 15, we’re back at the Apple Store in SoHo for Meet The Innovators: The Venture Capitalists.